Does your phone constantly ring with enquiries about your products or services yet you struggle to receive purchases? Are you working in an industry that relies heavily on sales but aren’t seeing valuable conversions? It might be time to create a simple rule book to refer to for sales etiquette tips and tricks that can help you on your way to being a better salesperson and boosting your revenue or commission. The skills and ideas we’ve gathered below are relevant to all forms of sales include face to face as well as telesales.
Sales Etiquette Guide
- Use the customers name to create a more personalised and intimate experience. Ask them to pronounce their name if you’re uncertain.
- Use positive words: “That’s great”, “I’m fantastic, thanks, how are you?”
- Always ask if it’s a good time to talk instead of jumping straight into your selling process.
- Never be the first to sit down, but always be the first to offer a seat.
- Listen to the customers needs and always suggest the most appropriate solution rather than the one that will earn you the most.
- Greet your potential customer with an introduction that includes your full name and company.
- Use tact — when pitching. avoid saying anything that insinuates their current methods are wasteful or poor.
- Do NOT slander competitors.
- Use clear and professional language: yes’ instead of ‘yeah’ or yep’.
- Perfect your enunciation and tone. A pleasant. well-spoken individual is more trustworthy.
- Ensure you’re always on time or even early. Call if you will be late and have an estimated arrival time. Cancel with minimum 24 hours notice.
- Dress appropriately and have a good, open posture.
- Have a firm handshake and make eye contact.
A lot of these tips may seem like common sense, yet it’s easy to get overwhelmed and forget even the simplest of steps. Referring to this sales etiquette guide can help you stay focused throughout the entire process. A happy customer can result in great feedback and word-of-mouth that can produce more sales.
There are, of course, many facets to making sales. If you don’t think it’s your sales etiquette that’s the issue, contact Disrupt Digital on 1300 859 600 today to discuss other marketing strategies that can boost your brand awareness, direct relevant traffic, and increase conversions!


